A service-driven supplier of custom facility, packaging and office solutions, Pollock was facing a brand identity crisis: customers were struggling to understand everything that Pollock does.
The Bond Group worked with Pollock to revitalize its identity, streamlining communications and rebranding its entire look and feel. We created a unique, friendly new logo and color palette for Pollock with a modern personality, a strong value proposition and accompanying messaging.
The new messaging and personality extends to all customer touch points, including a new responsive website, print and digital advertising. Pollock is beginning a fresh new chapter, full of solutions.